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52 Lives

52 Lives aims to change someone's life every week of the year. It is based on the simple premise that people are good, and lots of good people working together can achieve amazing things. We believe that kindness has the power to change people's lives, strengthen communities and ultimately change the world.

People from all over the world can nominate someone in need of kindness. Every week we choose someone to help, share their story, request what they need and help to change their life.

One of the things that makes 52 Lives unique is that 100% of what people give goes to the person we are helping each week. Not a penny goes to 52 Lives.

52 Lives is supported by almost 100,000 kind strangers and a range of high profile individuals who help us to change lives every single week. We have received an Award from the UK Prime Minister, and our work is currently being promoted by The Duke and Duchess of Sussex.

How 52 Lives Works

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Watch 52 Lives on ITV's Surprise Surprise

“Unexpected kindness is the most powerful, least costly, and most underrated agent of human change.”

Bob Kerrey

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